AVI concluded its three-day participation at Macfrut 2026 in Rimini, engaging with producers and industry partners through focused technical discussions. Key topics included feedback directly from the field and insights into the Grapa breeding program, with a particular focus on how varieties are evaluated and positioned in commercial settings.

The event served as an important platform for linking field agronomy with breeding strategy, aligning genetic potential with measurable performance in the vineyard. These interactions support an increasingly precise, data-driven approach to variety development and dissemination.

AVI leaves Macfrut 2026 with strengthened ties among its partners, valuable technical insights, and a clear direction for the coming stages of the season.